The global market for vegan cosmetics is expected to record $21.4 billion by 2027 & despite so many skincare brands in the market, we see alarmingly increasing skincare complaints and more and more online DIY skincare searches. Most people are resorting to natural skincare via DIYs. We realised most people do not have access to off-the-shelf products that offer them ancient remedies and are price sensitive. They dedicate a ‘self-care Sunday’ to make these combinations at home, which is not sustainable. We address this directly, by hand making our products with the quality of age-old remedies and nature’s goodness and give our users an affordable packed product.
BodyCafé is an organic grooming and wellness brand that is based on authentic and traditional beauty practices. We take inspiration from ancient home remedies (gharelu nuskhe), the goodness of nature (prakriti), and Ayurveda.
We started BodyCafé in 2019 and have built the proof of concept on ‘word of mouth‘ and cater to the Gen ‘WHY’ by building a value centric, ethos driven brand that also leaves a social and conscious footprint.
Through our brand, we empower the Indian agriculturalists – the REAL GROWERS and strongly focus on the community grown products of India. For instance we procure Lakadong Turmeric from Padma Shri awardee Trinity Saioo also known as the Turmeric lady of India who is credited with spearheading the women led turmeric farming in the North East of India and just with this association empowered over 1000 women farmers. We include women in our value chain by including warriors of domestic and marital abuse in our packing and bottling. We are Vegan (except for our pedi butter), cruelty free & we are also certified Plastic Neutral.
Painstaking research, highest standards of purity, authenticity, quality, and ethical sourcing of organic ingredients go into the making of our products. We do not outsource the manufacturing of our products and develop them in house. We handcraft our products so that our users do not compromise on the quality of the product. Our ingredients are extremely unique and we bring forgotten ancient Indian ingredients to the forefront. As a brand we refrain from any marketing language that could contribute to body dysmorphia and maintain absolute honesty and transparency be it in our products or in our branding.
We offer a wide range of products that are categorised under daily grooming, wellness, and spa range. Under the daily grooming section we cater to three major categories, viz, Facial Care, Body Care and Hair Care. These products are further classified under Lifestyle range for everyday use, and Spa & Luxury range to help you treat yourself to a revitalising spa experience.
We also provide you with bespoke hampers and travelling kits of our products so that nothing comes between you and a healthy lifestyle. We also do customised gift hampers. This gives our users the option to not just enjoy our products but also have them made as per their choice and preference. We empower at least 5 homepreneurs when we offer gifting solutions to our clients as we strongly believe in the power of community over competition.
With the pandemic, more and more businesses are opting for homegrown brands with strong value propositions. We are extremely proud to be a #womenled #vocalforlocal #MadeInIndia brand live pan India & Dubai. With few esteemed corporate clients such as Amazon, Fynd, Axis Bank, Miniso, MakeMyTrip, DrinkPrime, Govt. Of Maharashtra, Brandcurry, and having catered to clients globally, we have managed to carve a steady niche for ourselves.
Team WS
