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Women Entrepreneurial Success through Feedback

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Women Entrepreneurs in India are a significant stakeholder for prosperity and to create a more inclusive and sustainable society. Earlier, women entrepreneurs in India were limited to a small tribe. And slowly with growth and education, women deliberately started coming out of their comfort zones. It is giving wings to many entrepreneurial ambitions and prospects. Ambitions that are not always driven due to necessity but many times is due to a sheer passion to achieve dreams and to make a difference.

Women entrepreneurs are significant stakeholders for every country for happiness, growth as by nature women focus and work for the betterment and upliftment of all involved including their co-workers and families. It gets more important in developing countries like India which has a patriarchal setup in society and hence a lot of women do not come out to work. Women entrepreneurs thus are role models for their colleagues, families, and other section of society to dream and to work hard to achieve those dreams and goals. 

feedback

Feedback is an important tool in this process of achieving dreams. And it can support in enhancing the growth, innovation, and success of the enterprise/organisation founded by the women entrepreneurs. Feedback is also important for women entrepreneurs as such because entrepreneurship is a lot about the mindset to take risks with a belief in oneself.

Feedback is an underrated tool

Feedback is an underrated tool. If we talk about different organisations and especially the ones who succeeded in their efforts are the ones that have an edge because they care to listen, they care to understand what they can do better or how can they simply improve.  

The intent to listen is important. Organizations irrespective of their size or ambition need a competitive edge to survive in a perfectly competitive world where the stakeholders and customers have thousands of options to choose from for a single product/service.

And in this scenario feedback gets more important if growth and stakeholder/customer engagement is needed. Without listening, understanding will be limited. Feedback can help an organization to validate the work they are doing and create more insights for more opportunities, actions, and maybe an improvement. The important point here is the intent to listen to understand.

Feedback is not only important for organizations but also for entrepreneurs if they want to grow and want to achieve their dreams. You will agree that we all are limited by our thoughts and knowledge. And feedback can be an effective tool to learn, unlearn and re-learn which is immensely important as women entrepreneurs charter their path. 

Women entrepreneurs and the process called Entrepreneurship, by definition is a purposeful activity that brings together resources to add value through different products and services.

And if we get deeper we realize this purposeful activity is a lot more about attitude, mindset than actions. The attitude to learning to create, innovate, thus will need advice, guidance from the people who already have chartered their path, or have walked through the same path or maybe simply by the virtue of their work can guide for effective decisions and thus executions.

Feedback Process

How to seek feedback is as important as feedback. Feedback in organizations can be done with a lot of means including surveys, interviews, working with experts, etc. The idea is to get insights that help in making incremental improvements. Few points to consider:

  1. Seeking feedback in real-time or when the event is happening or you just completed the execution. It can give insights because friction and emotions can be assessed in real-time by different stakeholders.
  2. Creating and asking the right questions too can make a difference. Like for example, just asking someone if they have any feedback for me? More insights can be drawn if the question is framed with the correct intent as please let me know how can I improve myself?

Feedback needs an attitude to listen and can be drawn best from stakeholders including juniors, teams, seniors, and experts for insight. The insights if evaluated and implemented in a focused manner can support Women entrepreneurs to see more dreams and achieve the impossible by engaging, connecting, and receiving. 

So what are you waiting for?


-Written by Dr. Amrinder Kaur

amrinder.k@pinkguava.org

Author’s bio :

Dr. Amrinder Kaur is the founder of Pink Guava Consulting services. 

www.pinkguava.org

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