India, a land of rich history and vibrant culture, faces a paradox when it comes to women in the workforce. While the nation boasts a growing female entrepreneurial ecosystem, deeply ingrained gender biases often act as roadblocks on their journeys to success. Primarily due to societal perceptions that confine them to domestic roles. However, the […]
Empowering Micro-Entrepreneurs and Promoting Entrepreneurship
1. How does ASORT.com differentiate itself from traditional e-commerce platforms, and in what ways does it act as a catalyst for Co-Commerce in the direct selling industry? ASORT.com differentiates itself by prioritizing community building and co-commerce. It serves as a bridge connecting businesses, creators, and influencers in a symbiotic ecosystem, fostering collaboration. Unlike traditional e-commerce, […]
How Women Entrepreneurs Can Harness Tech for Effective Customer Engagement and Retention
Being a woman in the business world has its own set of challenges, but it also opens up avenues for creativity and innovation. As a woman entrepreneur, I’ve come to realize the transformative power of technology in reshaping how we engage and retain customers. In this dynamic landscape, leveraging the right martech solutions can make […]
A Year-Long Journey of Growth and Renewal
Empowerment remains a constant theme throughout the year in the dynamic landscape of entrepreneurship, mirroring the ever-changing seasons. For female entrepreneurs, each season presents distinctive challenges and opportunities, contributing to an ongoing cycle of growth and rejuvenation. Spring signifies the genesis of ideas and the sowing of seeds. During this time, entrepreneurs foster creativity and […]
Empowering Change: Women Leading the Way in Indian Real Estate Entrepreneurship
In the dynamic realm of Indian real estate of Indian real estate entrepreneurship, a transformative shift is underway—one that is not only reshaping the industry but also challenging traditional norms. This paradigm shift is being led by women who, with their resilience, vision, and business acumen, are carving out a space for themselves in an arena historically dominated by men. As the landscape evolves, […]
Cover Story| Ruche Mittal
Meet Ruche, an entrepreneur and the visionary Founder of HEN – Her Entrepreneurial Network, a dynamic Partner at Studio Red, and a driving force behind a revolution in the world of women entrepreneurs. Ruche’s journey began in the exhilarating early 2000s when she first dipped her toes into the world of freelancing as a Graphic […]
Empowerment through Entrepreneurship: Celebrating Women-Owned Businesses on Women’s Equality Day
In today’s ever-evolving business landscape, a radiant phenomenon emerges on the horizon: the ascendancy of women-owned businesses. These enterprises transcend mere commercial ventures; they stand as beacons of empowerment, illuminating a transformative journey that reverberates across industries and societies. Their resilience, innovation, and determination personify the essence of empowerment. By breaking through traditional gender roles […]
Digital Activism and the Global Sisterhood: Uniting Women Across Borders
In an increasingly interconnected world, the power of digital activism has risen to prominence, transcending geographical boundaries and empowering women to make their voices heard on a global scale. The digital era has ushered in a new wave of activism, allowing women from all corners of the globe to come together as part of a united sisterhood to create meaningful change. This article highlights inspiring […]
Overcoming the Gender Gap: Addressing Challenges in Women’s Entrepreneurship
Women’s entrepreneurship has increased in recent years, with more women entering the worlds of business and startups. Despite this development, there is still a persistent gender gap that prevents women from fully realizing their entrepreneurial potential. Addressing these issues is critical not just for empowering women, but also for promoting economic growth and innovation in […]
ARE WE READY FOR WOMEN ENTREPRENEURS?
The era of start-ups is in its golden period, in spite of the slow down, crashing unicorns & unprofitable businesses. Why? Because the ecosystem of start-ups has now matured. The number of patents has tripled in the last 5 years; however, women hold only 22.9% of patents internationally. In India, the percentage is much less. But are we ready for women-led […]