The Bohemian and floral printed style has emerged as a timeless and versatile trend, capturing the hearts of fashion enthusiasts worldwide. The popularity of co-ord sets, featuring matching tops and bottoms, has soared, becoming a go-to choice for those seeking a cohesive yet effortlessly chic look. This trend seamlessly marries the free-spirited aesthetics of Bohemian fashion with the […]
Unveiling Aadews’ Latest Collection: Embrace Bohemian-Inspired Chic
As the summer sun reigns supreme, pastel shades and breathable cotton have become staples for fashion enthusiasts in India. Cotton garments offer cool comfort, while pastel hues evoke a serene charm. Intricate embroideries elevate the attire with chic sophistication, suitable for any outing or event. Aadews, the renowned Jaipur-based clothing brand known for its blend of comfort […]
Ethnic Wear Paradigm Shift: Strong Pricing Strategies Redefining the Industry
“Ethnic wear pricing isn’t just about numbers; it’s about weaving narratives and crafting experiences that resonate with our diverse customer base,” said Umar Akhter, CEO and co-founder, of Koskii, at the India Fashion Forum 2024. In a bold exploration of the evolving dynamics within the ethnic wear market, industry leaders convened at the India Fashion Forum 2024 to unveil pioneering pricing strategies […]
The Hidden Glow: Unmasking the Dark Secret of Mica in Makeup
#snioecbmicafreebeauty #micafreebeauty #TogetherWeCan For many women, makeup is a world of self-expression and beauty. A world where shimmering shadows and blush enhance our features, making us feel confident and radiant. However, this shimmering glow often hides a disturbing truth: the exploitation of children in mica mining. As MBA students at SNU, we embarked on a […]
The Intersection of Tradition and Innovation, Vision for the Future of Luxury Jewellery
Tradition and innovation have been carefully balanced in the luxury jewellery industry for centuries. As we approach a new era, the future of luxury jewellery beckons, promising a harmonious fusion of traditional workmanship and state-of-the-art technology. This convergence envisions driving jewellery-making toward a dynamic and exciting future while preserving its rich legacy Preserving Craftsmanship: The […]
Embracing Elegance: The Timeless Allure of Sarees by Nidhi Maheshwari
In a heartfelt expression of cultural pride and personal style, Nidhi Maheshwari, a connoisseur of grace and elegance, shares her profound love for the traditional Indian attire – the saree. To Nidhi, wearing a saree transcends the realm of fashion; it is a celebration of heritage, beauty, and confidence. For Nidhi, draping a saree isn’t […]
Saree day Saree and Feminism- Krupa Jani
“Saree Speak: Embracing Feminism with Every Drape” The saree, a six-yard canvas of cultural magnificence, defies the laws of fashion physics—its versatility knows no bounds. From the elegant drapes of Kanjeevarams to the chic twists in Nivi styles, it’s not just attire; it’s a power play of sophistication and rebellion.Amidst the threads of tradition, the […]
My Saree Story
I firmly believe the saree is neither a ceremonial attire nor just a relic from the past. It’s “The” garment of the future. It can be cool, it can be comfortable, it can be chic. To me, saree represents purity, sanctity, strength, independence and confidence along with a strong cultural significance. It carries with it […]
SAREE AND FEMINISM
Saree and Feminism are as inseparable as the head and tail of a coin. The Saree/Sari is mentioned in the Rig Veda as a long piece of cloth used as a garment to cover the body by both men and women. Gradually with the advent of looms to weave fine textured cloth and dyeing process, […]
Saree Splendor: Celebrating Elegance, Culture, and Empowerment
Wrapped in the graceful folds of a saree, we find a celebration of our cultural roots, a dance of beauty, and a shout-out for women’s strength. World Saree Day is more than just enjoying how pretty this traditional outfit looks; it’s a way of saying thanks to the different cultures that shape each piece, a […]