Home Shining East Startup Journey
Shining East

Startup Journey

Share
Share

The Journey started at the during the graduation of Hazaribagh with an idea to work for artisans as our
mother was working on the same model since last 25 years,
Further to participating and wining the contest organized by the startup India in collaboration with state
government as 3rd prize winner women wannprenuer with Rs. 25000 cheque and to securing the place in
top 13 finalist and most innovative idea in the year 2018.
Later on we invested the amount of that prize money for the establishment of startup. Our company
Brand Name based on my mom’s name started with a vision to restoring cultural heritage of art and
being a job provider instead of job seeker.
Website : www.rekmaa.com (under development)

  1. Name and details of Startup.
    Brand Name : REKMAA
    Tag Line : Fusion of Luxurious Crafts with your Courisoty
    Company name : REKROCK CRYSTART PRIVATE LIMITED
    Establishment Date : 29th July, 2019
    Rekmaa is rigorusly to produce the Authentic product of impeceable quality by adopting local cultural
    heritage of art with new design style. So over the vast infrastructural base and skilled artisans are the
    essence of our business. “Art is priceless”, the finished good from our workshop can be priced well in
    market as per the skills and creativity involved.
  2. Service Ares “In INNOVATION” :
    i) Art and Craft
    ii) Manufacturing
    iii) E-commerce
  1. Current Status: Boot strapped
  2. (i)Problem Statement:
    India was once known as “Golden Bird”, Today, we are struggling with lot of economic problems like
    unemployability, inefficient resource utilization, poverty, lack of innovation etc. We find art and culture
    which has been the essence of our rich cultural heritage at the back foot. We need to uplift the masses
    who are uneducated but skilled. We need not export the raw materials abroad and then buy expensive
    finished goods rather we need to process the raw materials and export finished goods.
    (ii)Solution:
    Today, we are struggling to make our economy a developed one. In this dark phase, here comes a good
    news, an idea to restore” The Local Cultural Heritage of India”. An idea to effectively and efficiently use
    raw materials. We named this venture “REKMAA”. We can use locally available minerals and raw
    materials from our country and can skillfully produce various goods of ornamental value. Being a low
    cost and skills oriented initiative it also promises upliftment of the downtrodden.
  3. Achievements:
    (i) 3rd Winners and Top 13 Finalists in The Startup India, Jharkhand Yatra 2018
    (ii) A selected startup in 3rd SEB meet, Jharkhand State Government, 2019
    (iii) A DIPP registered, recognized Startup by Government of India, Ministry of Commerce & Industry,
    Department For Promotion of Industry and Internal Trade in the year September 2020.
    (iv) A MSME registared company by Government of India, Ministry of Micro, Small and Medium
    Enterprises (MSME) in the year July 2020.
  4. Vision & Mission: restore
    The vision is to “Restore” the local cultural heritage of Art in India and to develop not only a platform
    where all the authentic product can be purchase or sale but to develop a vast infrastructural base which
    will provide employment to the skilled craftsman who are not very financially strong but are equally
    skillful and has been unemployed due to all imported artificial and unauthentic products available in the
    market.
  1. Product and Services :
    (I) Silver Corporate Gifting Momentous/ Artpices : These are the authentic handcrafted Artpices made
    one silver metal that surely has a ‘Return Value’ and equally suitable for decorative pieces.
    Marketing : B2B (Khadi India Government Portal) + B2C (Amazon and other websites)
    (II) Hand-made and hand designed Crystal Jewelry – These are the Jewelry pieces that are finely crafted
    by women artisans who are not very financially strong but are equally passionate and skilled in their
    work. We don’t work for more profit instead we work to get “Her” empowered both financially and in
    the sense of earning respect.
    Marketing : B2B (Khadi India Government Portal and few Jewelry Brands) + B2C (Amazon and other
    websites)
  2. Support Needed:
    We are Lacking with funds, So we are looking for immediate Funding and Marketing support .
  3. How our startup can contribute to society, state and Nation:
    We manufactures products of ornamental value which adds to the luxrious status of the buyer like –
    Decoretive items, Jewellerys, Show pieces and gift items.These products have immense scopes for
    export and can add to our rich cultural heritage which has an essence of art in its core. Manufacturing of
    such products also have scopes for employing skilled craftsmen who despite being uneducated can add
    to our nations economy. It will also promote ‘The Local Product’ to The Globle market.
    A commerce graduate in Accounts from Annada college hazaribag.II) Co- Founder – Shubham Soni

Share
Related Articles
Inspiring StoriesShining East

Surgical Precision Meets Glamour

Dr. Aishwarya Paatapati Crowned The Miss Globe India 2023 – Surgical Precision Meets Glamour: Dr. Aishwarya...

Shining East

IN THE EAST – WHERE WOMEN ARE BUILDING STRONGER BUSINESSES TOGETHER

The Association of Women in Business (AWIB) is a Think Tank in...

Shining East

Gaganpreet: Lil Dragonfly

Introduction of Founder-  Gaganpreet is the founder of Lil dragonfly. She is an...

Shining East

Vineeta Sinha :Aurora Holistic Wellness

I have a venture in health and wellness. I help people in...

Shining East

Prof. Sadhana Jha : Ankuram Robo

“If you are confident, concentrated, and passionate about what you want to...