When you think of samosas, you think of street vendors, chai stalls, and a snack best enjoyed hot and crispy. But what if you could get that same authentic taste in a clean, modern, and convenient format—anytime, anywhere? That’s exactly what Samosa Singh is all about.
Shikhar and Nidhi, the husband-wife duo behind the brand, started with a simple yet bold idea: to reinvent India’s favorite snack without losing its soul. They knew people loved samosas, but they also saw the need for hygiene, consistency, and innovation in the way Indian snacks were served. Instead of just dreaming about it, they got to work—testing recipes, perfecting the crunch, and building a scalable model that brought quality and convenience together.
From small beginnings to a brand that now serves thousands daily, Samosa Singh has come a long way. The couple has introduced innovations like samosas that stay crispy longer and a streamlined, largely automated production process that ensures every bite tastes just as good as the last. They’ve taken a street snack and made it a brand people trust—not just in India, but now internationally too.
But beyond the business, what truly makes Shikhar and Nidhi a power couple is their shared passion. They don’t just run a company; they’ve built something meaningful—bringing nostalgia, flavor, and quality together in a way that resonates with millions.
For them, Samosa Singh isn’t just about food. It’s about changing how India snacks. And they’re just getting started.
