Lata Ashok Jha has been engaged in social work for the last three decades and provided environmentally sustainable solutions in rural areas of India; she realized the dire need to spread awareness and build solutions to conserve water; she founded Greenosonic Foundation.
Following her mother’s footsteps, Deepti Jha, who is a Media professional for the last 18 years, has worked in Fortune 500 companies and earned proficiency certification from Sine – IIT-Bombay and Harvard University. Deepti also dedicates her time to volunteering and assisting her mother in the noble cause. Deepti adds value to the projects with her expertise in strategic planning and scaling.
Lata Jha is an Interior Designer and a Green building consultant by profession; she started by visiting villages and rural areas to spread awareness on environmental topics in communities, Gram Panchayats and with her passion and knowledge for the environment the local government officials requested her to provide and implement appropriate solutions on the same. That marked her beginnings in the environmental solutions for rural areas which included solutions for Water Conservation, Waste Management & Tree Plantation. Deepti has assisted her mother in projects where they have implemented and created immense positive impact so far – for projects like Ground Water Recharge, River rejuvenation & recharge system, proposal on the desalination of seawater, Waste Management, and successfully have planted around 15,000 trees in different parts of Gujarat and Maharashtra so far to offset carbon footprints. They give solutions at the PAN India level.
Initially, people do not take Water as a diminishing resource seriously, Lata had to face challenges in convincing communities, but with her passion and persistence, she has achieved significantly in the journey to create awareness and positive mindsets toward Water as a resource.
Greenosonic Foundation has been awarded by the World CSR Congress for Outstanding Work in Environment and Yes Bank’s Natural Capital Eco Award by Dr. Harsha Vardhan, the Cabinet Minister.
This Green Journey has been very captivating with brands like Godrej Green Champion for NDTV, HDFC Life, Inc.5, iDecorama, Scania India, Radio One associating with both Lata and Deepti for different causes and associations
