Raja Jewellers – A Legacy of Trust and Excellence
For over 100 years, Raja Jewellers has been a name synonymous with trust, purity, and exquisite craftsmanship. From gold, diamonds, silver, and Polki to rare gemstones, this iconic showroom is a one-stop destination for jewellery lovers.
But Raja Jewellers is not just about adornment—it’s about heritage, transparency, and customer trust. With a gifting range that includes Tanjore paintings and customized jewellery, starting at ₹2,000 with no upper limit, they offer something for every occasion.
As they gear up to launch Season 2 of Gold Sukh, Raja Jewellers is also on a mission to educate customers about hallmarking and purity systems, ensuring that jewellery buyers make informed choices.
In this exclusive conversation, we dive deep into the brand’s journey, its commitment to quality, and what’s next for Raja Jewellers. Let’s uncover the brilliance behind this century-old legacy!
WS: Raja Jewellers has been a trusted name for over 100 years. Can you share the journey of this remarkable legacy and what has kept customers coming back for generations?
PA: Raja Jewellers has built a legacy of trust over the last 100 years. Whether you are looking for timeless bridal jewellery, modern minimalist pieces, or luxury diamonds, we offer an unparalleled collection.
Our commitment to purity, craftsmanship, and customer satisfaction ensures that every purchase is a valuable investment. This is why Raja Jewellers continues to be the preferred choice for both young and traditional buyers.
WS: Your showroom offers a wide variety of jewellery—from gold and diamonds to Polki and gemstones. How do you ensure a seamless shopping experience for customers?
PA: At Raja Jewellers, we believe in offering a hassle-free and luxurious shopping experience. Our collection caters to every taste—from heritage-inspired jewellery to contemporary designs.
We take pride in our intricate craftsmanship, competitive pricing, and personalized service. Whatever your dream piece is, you’ll find it under one roof at Raja Jewellers.
WS: Many people are still confused about hallmarking and different purity standards. How is Raja Jewellers educating customers and ensuring transparency in purity?
PA: That’s true—many people are unaware of hallmarking and different purity levels. Here’s what every gold buyer should know:
- 24K gold is only used for coins, not jewellery.
- Jewellery is typically crafted in 22K, 18K, 14K, and 10K, each with a different price and resale value.
- Purity directly affects pricing and exchange value. Whatever purity you buy, we guarantee a 100% exchange at current gold value.
To ensure transparency, we have a karat meter machine in our showroom, where customers can check the purity of their gold jewellery right in front of them. We believe in 100% honesty and transparency.
WS: From Tanjore paintings to customized jewellery, you offer a diverse gifting range starting at ₹2,000. What inspired this collection, and how do you cater to different gifting preferences?
PA: Our gifting range was inspired by a simple idea—luxury should be accessible to all. Whether you’re looking for a personalized jewellery piece, a heritage Tanjore painting, or an elegant keepsake, we have something for every occasion.
We also offer customization, which sets us apart from most jewellery brands. Our USP is ethically sourced materials, exquisite craftsmanship, and affordability. We don’t just sell jewellery—we help create lifelong memories.
WS: With changing market trends, more people are considering gold and diamonds as an investment. What advice would you give to buyers looking for both beauty and value?
PA: Gold is not just jewellery—it’s an investment. It offers high returns, liquidity, and security, making it one of the safest investment options.
During the lockdown period, when banks were closed, many of our customers relied on gold exchanges for financial support. Gold has always been a dependable asset.
At Raja Jewellers, we also ensure that our customers get the best value for their investment. Whether you’re buying gold or diamonds, we guide you on making smart, long-term purchases.
And remember—whenever you need to convert gold into cash, we’re just a call away!
WS: We heard that Season 2 of Gold Sukh is coming soon! Can you give us a sneak peek into what customers can expect?
PA: Absolutely! Gold Sukh Season 2 is going to be bigger, better, and grander. We are introducing an even wider variety of jewellery across gold, diamonds, Polki, Kundan, and silver—all at the most affordable prices.
Stay tuned, because this season is going to be an exciting shopping experience!
WS: Jewellery is more than just an accessory—it’s an emotion. What message would you like to share with jewellery lovers and those looking for the perfect piece at Raja Jewellers?
PA: Jewellery is not just an ornament—it’s a symbol of love, heritage, and celebration. It holds sentimental value, marking important milestones like anniversaries, birthdays, and festivals.
Let me share a beautiful story—one of our customers has been buying anniversary rings from us for the last 20 years. Their children now live abroad, but every year, we connect them over video calls to celebrate at our showroom. It’s these cherished moments that make jewellery truly special.
Jewellery also reflects personality and confidence. Some pieces are passed down for generations, carrying a deep emotional connection.
So, if you’re looking for the perfect piece for your special occasion, visit Raja Jewellers. We don’t just sell jewellery—we create lasting memories.
Our Address:
Rajas jewellers
Mithaiwala Chauraha
A1/4 Vivek Khand Gomti nagar
Lucknow
Ph 9335204095
