The NDA Government led by the Honorable Prime Minister Narendra Modi initiated September month to be celebrated as National Nutrition Month or Rashtriya Poshan Maah in 2018. The aim is to spread awareness among the people on issues pertaining to malnutrition, anaemia and other health issues. The government bodies under the Honorable Women and Child Development Ministry and the Honorable Ministry of Rural Development have planned various programs and working at grassroots levels to spread awareness and tackle issues.
As a Public Relations and Public Policy professional, I really applaud this initiative of the Government. They have taken up a step which will solve major problems at rural areas and small towns with an agenda to educate and empower the communities across the nation. The Government is working on focused themes like optimal breastfeeding, growth monitoring, hygiene and sanitation, food fortification and girls’ education, diet and marriage at the right age to achieve improvement in the nutritional status of children, adolescent girls, pregnant women and lactating mothers. They have planned quiz contests, nutrition monitoring at schools, and healthy competitions at rural spots to encourage and spread awareness through this initiative. District panchayats are also engaged in creating influence and awareness.
I really appreciate all the bureaucrats and government officials who are working on this project and initiative to create a healthy India. Health is wealth and nutrition is the source. This initiative also aligns with the 3rd UN SDG of Good Health and Well-Being.
Shared By : Devesh Purohit,
About Us : Devesh Purohit is a Public Relations, Public Policy and Image Consultant with over a decade of PR experience. He has worked on over a dozen of healthcare clientele in his PR journey. He is the Founder and CEO of Legacy Matrix Public Relations based in Gujarat.
