The media and entertainment industry plays a pivotal role in this world of constant and spontaneous communication. The global reach and western influence that this sector is one of the major reasons behind its popularity among job seekers. The media and entertainment sector, with several potential-filled sub-sectors, is considered one of India’s most promising sunrise sectors. This industry, with its interesting and challenging sub-sectors like film, television, animation, gaming, radio, advertising and many more, is a point of attraction to a lot of young talent.

So, let’s find out why a career in the media and entertainment industry is the right choice :

Promotes creative talent

The Media and Entertainment industry exclusively nourishes creativity and innovation. This eminently creative industry nurtures creative talent and allows people interested in communication to combine their love for this industry with creativity and originality.

Immense Flexibility

The different job roles available in the media and entertainment industry are huge and bendable. There are tons of options amidst which the job seeker can choose, according to their convenience and skill set. The ‘gig’ concept; has particularly gained a lot of popularity in this sector. Furthermore, a lot of freelancers show interest in working for this industry. It is also gaining a lot of entrepreneurial activity.

One of the most unique features of this industry is its flexibility not just in terms of jobs but also in terms of skill transferability. Few skills that are required in this industry most often overlap with several job positions. This leaves scope to transfer knowledge and skills from one sector to the other.

Based on the latest technologies

This industry runs parallel with technology. Every job or position in this sector, including primary positions like lighting technicians, have a great amount of technological interaction. This leaves people working in this industry with great opportunities to experience latest and innovative technology. This constant interaction that one can have with technology is one of the biggest perks that the Media and Entertainment sector offers.

This industry, being one of the few sectors which introduce jobs with latest technologies, is now creating several jobs in the spaces of VFX, Animation, Graphic Designing, Rotoscoping, etc.


Wide-ranging job positions and growth opportunities

The Media and Entertainment industry is an umbrella sector for numerous exciting and potential-filled sub-sectors such as :

  • Digital marketer
  • Media buyer
  • Media planner
  • Media researcher
  • Music producer
  • Public relations officer
  • Runner, broadcasting/film/video
  • Social media manager
  • Television/film/video producer
  • Radio jockey 
  • News anchor
  • Journalist
  • Web content manager
  • Advertising account executive
  • Broadcast journalist
  • Editorial assistant
  • Event manager
  • Film director/ actor
  • Magazine journalist
  • Market researcher
  • Marketing executive
  • Media researcher
  • Photographer
  • UX designer
  • Writer

Remember that many employers accept applications from graduates with any degree subject, so there exist no restrictions to the subject background. The jobs offered under each of these unique and technology-based sectors are of a wide variety. Being extensively technology and skill-based, these jobs are distinctly growth-oriented. So, if you think that you are someone who has a creative bend of mind or exhibit some kind of creative talent or communicate and talk about Media, entertainment or animation then a career in this industry might be the right fit for you. abc

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