Technology has been a game changer for businesses all around the world, levelling the playing field and opening up new paths to success. Women entrepreneurs, in particular, have used technology to overcome traditional hurdles and achieve exceptional success in their companies. In this piece, let’s look at how women entrepreneurs are using technology to help […]
Long Lasting perfumes: Nature La Aromas
Sanjeev Dwivedi the driving force behind Nature La Aromas, embarked on a remarkable journey to inspire lives through his range of perfumes. He left behind a 22-year corporate career to pursue his passion. The fragrances from Nature La Aromas are inspired by well-known scents, mirroring their quality without carrying the exact same price tag due to […]
Fashion in the Digital Age: The Impact of Social Media and Influencer Marketing
In today’s digital age, the fashion industry has witnessed a significant transformation thanks to the rise of social media and influencer marketing. With the click of a button, consumers can now access an endless stream of fashion inspiration, trends, and product recommendations. This new landscape has revolutionised the way we discover, consume, and engage with fashion. Let’s delve into the impact […]
Aditi Gupta: A Content Marketing & Personal Branding Expert You need to Follow This Year
You probably know that three out of four startups fail. It is impossible for freelancers and small business owners to establish themselves without credibility. No matter what business, you have to position yourself in remarkable practices to stand out from the crowd. Two proven methods to stand out are to have a well thought content […]
Personal Branding? What’s that?
When you say ‘brand’ for a product, you mean a product which has distinguished features capable enough of creating its own space in the market. No two brands are ever the same. Each brand has its uniqueness by which it is identified. The features of the product may be the same but the way it […]